What Amazon Advertising does
Amazon ad pixels and the Amazon Advertising tag report your activity to Amazon, which combines it with its vast shopping data to target and measure ads both on and off Amazon.
What it collects
- Pages and products viewed on partner sites
- Conversion events and shopping intent
- An Amazon advertising identifier
Should you block Amazon Advertising?
Connects your off-Amazon browsing to Amazon’s shopping profile of you for ad targeting. No functional benefit to the visitor.
How to block Amazon Advertising
- Install the free GeraGuard extension for Chrome.
- Tracker blocking is on by default — GeraGuard blocks Amazon Advertising and other advertising trackers using regularly updated filter lists, with no setup required.
- Confirm it is blocked by opening the GeraGuard panel, or run the page through the Privacy Scanner.
Also known as
amazon-adsystem.com · Amazon pixel · AAX